Whether mild, moderate, or severe, hearing loss weighs heavily on your daily life. Between the volume you keep turning up and the sentences you ask people to repeat, you simply want to be yourself again—and you have never had so many solutions at your disposal.
Among the most popular prescription brands are Signia and Starkey. Their product lines overlap significantly. For example:
Both offer very high-quality Bluetooth connectivity
Both require a prescription and a fitting performed by a licensed audiologist
The devices can be customized via an app, depending on your environment and lifestyle
Hearing aids from both lines are "premium," and their prices reflect that
However, differences emerge as soon as you delve into a comparison between Starkey and Signia. We have prepared this comparative guide to help you choose between the two. The table below summarizes the essentials.
Comparison
Signia Hearing Aids
Starkey Hearing Aids
Prescription required
Yes — sold by audiologists and hearing centers
Yes — available only through hearing care professionals
Bluetooth streaming
iOS and Android compatible, with LE Audio on recent models
Supports ASHA and MFi protocols, for both Android and iOS
Rechargeable options
Yes — several rechargeable models (up to 36 hours)
Yes — long battery life (up to 51 hours)
App-based customization
Signia app with Signia Assistant AI for sound adjustments and support
My Starkey app with Edge Mode+ for situational adjustments and health tracking
Health & wellness features
Activity tracking (steps, wear time); wellness score in the app
Balance, fall detection, heart rate, and cognitive tracking available on select models
Flagship models
Pure Charge&Go IX, Styletto IX, Insio IX
Genesis AI RIC RT, Genesis AI ITE/ITC, Signature Series
Variety of styles
Behind-the-ear (BTE), receiver-in-canal (RIC), deep in-the-ear, ready-to-wear models
Wide selection: invisible in-the-ear, custom molds, and waterproof RICs
Price range
$3,200+
$4,500+
The best approach is to consult a licensed audiologist near you for personalized care, as hearing loss is unique to each individual. That said, those affected by mild to moderate hearing loss (the vast majority of people with hearing difficulties) do not necessarily need such a high level of equipment.
CLARIA allows you to purchase hearing aids online, simply and quickly. We have designed a line of high-quality over-the-counter (OTC) devices, perfectly suited for mild to moderate hearing loss, at a fraction of the cost of Signia and Starkey models.
Contact our team today to see if the best OTC hearing aids are right for you! Otherwise, keep reading to learn everything about the Signia vs. Starkey matchup.
Signia Hearing Aids at a Glance
Signia is a German brand renowned for pushing the boundaries of hearing aid innovation. Formerly part of Siemens, it is now owned by the WS Audiology group.
These hearing aids take speech clarity and sound personalization to the next level, particularly in changing or noisy environments. And that is only part of what explains their success.
Popular models
Signia offers a wide range of models: behind-the-ear (BTE), receiver-in-canal (RIC), and in-the-ear (ITE). Most are rechargeable, Bluetooth-compatible, and adjustable via an app.
The all-new IX (Integrated Xperience) platform uses multi-beamformer technology capable of detecting and prioritizing multiple speakers in real time: perfect for better following group conversations. Here are the brand's most notable devices:
Pure Charge&Go IX: RIC model with a rechargeable battery, powered by the IX platform with real-time speech tracking. Compatible with Bluetooth streaming (iOS & Android). Generally between $2,200 and $3,500 per pair.
Styletto IX: Slim RIC design with a portable Qi charging case. One of the most stylish hearing aids on the market, without compromising performance. Available in several colors, generally between $2,300 and $3,800 per pair.
Silk Charge&Go IX: Ready-to-wear CIC format with a rechargeable battery. Designed for discretion and ease of use (no mold required). More affordable, between $2,000 and $3,400 per pair.
Insio Charge&Go AX: Custom-molded in-the-ear solution, with Bluetooth, charging, and AI-driven sound processing. Starting around $2,400, depending on the level of technology and features.
The entire range comes in several technology levels (3AX, 5AX, 7AX, or their IX equivalents). Audiologists use these to adjust the device's performance to your exact hearing profile and lifestyle.
Price and accessibility
Signia hearing aids are sold only through authorized hearing professionals: you cannot buy them over-the-counter. The evaluation, fitting, and adjustment take place entirely at a hearing center. This guarantees a well-adjusted result, but also significantly complicates the process—and drives up the bill.
That said, Signia models often prove to be slightly more affordable than comparable premium devices from other manufacturers—this is especially true when you put Starkey and Signia side-by-side. However, the price depends more on the technology level and the professional's service package than on the brand itself. At equivalent technology and center levels, many patients find very similar prices per pair.
The same applies if you compare Signia to Jabra, or Phonak to Signia. But let's be clear: here, "affordable" is all relative. Expect to pay over $2,000, regardless of the Signia model chosen.
Let’s move on to the other part of our Signia/Starkey comparison.
Starkey Hearing Aids at a Glance
Starkey is one of the few major hearing aid manufacturers based in the United States, with headquarters in Minnesota. The brand has been innovating in the hearing space for 50 years and has recently sought to make its devices true connected objects rather than just medical devices.
Starkey is best known for integrating sensors and artificial intelligence into its hearing aids, with features like real-time activity tracking, fall detection, or cognitive tracking. Its Genesis AI platform is the most recent and sophisticated system to date: better sound quality, longer battery life, and onboard processing. Here is an overview of the line:
Popular models
Starkey hearing aids cover all degrees of hearing loss, but its invisible in-the-canal (IIC) and in-the-ear (ITE) formats are the most successful. Featured models include:
Genesis AI RIC RT: Rechargeable RIC model with a telecoil, AI-driven environmental adaptation, and fall alerts. Integrates with the My Starkey app with health data tracking. About $2,500 to $4,000 per pair.
Genesis AI ITE/ITC: Custom-molded in-the-ear solution with integrated sensors for heart rate, activity, and cognitive engagement. Bluetooth streaming and hands-free calls included. Starting at $2,600 to $4,200 per pair.
Genesis AI mRIC: Micro-RIC version for even more discreet wear—with the same processor and sound performance as the classic RIC RT. This more discreet option generally costs between $2,400 and $3,800 per pair.
Signature Series (IIC & CIC): Totally invisible for maximum discretion. Based on the Genesis platform, with exceptional vocal clarity and effective feedback suppression—but no Bluetooth. The most affordable, between $2,000 and $3,200 per pair.
Unlike most manufacturers, Starkey designs and assembles all its products custom-made in-house, in the United States. A choice that supports the local economy, shortens lead times, and strengthens quality control for ITE and CIC fittings.
As you might expect, all of this comes at a price...
Price and accessibility
As with Signia, Starkey devices are distributed exclusively by hearing professionals. You will need to undergo an in-person hearing test and fitting, and any custom product requires an impression of the ear canal. The process is therefore longer.
It is also more expensive. Compared to Signia, Starkey is often in the higher price range—especially if you opt for its fully custom models loaded with sensors. But you get what you pay for.
That said, someone with mild to moderate hearing loss (the case for the vast majority of people with hearing issues) might consider both sides of the Signia/Starkey comparison to be "over-specified." This is precisely where CLARIA devices come into play. They might suit you much better, starting at $98.
We will return to our lineup later—let's start by detailing everything that separates Starkey from Signia, for those whose severe hearing loss requires a more sophisticated device.
Starkey or Signia: Key Differences to Know
Both brands play in the major leagues of premium prescription hearing aids, but they actually turn out to be quite different when examined side-by-side.
Signia puts extra effort into speech understanding in noise and sound personalization, particularly during group conversations. Starkey focuses more on health tracking and user autonomy, with custom-molded options and integrated wellness functions.
Remember: if your hearing loss is severe and you are hesitating between Signia and Starkey, a licensed audiologist remains your best ally. They will be able to advise you with expert knowledge. In the meantime, here is the essential info...
Sound Processing and Adaptability
Signia's IX platform was designed for shifting conversational environments—one of the great challenges faced by people with hearing loss. The multi-beamformer technology isolates multiple speakers in real time and helps you follow the exchange, whether in a group or in noise.
The system prioritizes clarity without making the sound feel overly processed, and it switches automatically between environments seamlessly. You will hear as clearly in a crowded restaurant as in the car on the way home.
Starkey's Genesis AI platform also adapts very well to complex listening situations, with an additional layer of interactivity. The system doesn't just adjust passively: it learns from how you respond to different environments.
This is a major asset for patients who like to maintain control over their settings. Others, conversely, will prefer the more transparent, "set it and forget it" approach of Signia. Neither is better in an absolute sense—but one of the two will be the smarter choice for you.
Comfort and Fit
Starkey generally stays a step ahead with custom-molded in-the-ear devices. Its IIC and CIC models are discreet, well-ventilated, and shaped in-house according to the anatomy of each individual ear.
This can be the deciding factor if you have tried other hearing aids in the past without ever finding the right fit, or if you are primarily looking for a solution that goes completely unnoticed.
Signia also offers a wide variety of formats, from ready-to-wear CICs to stylish, rechargeable RICs and behind-the-ear models. The range is slightly more varied, but the level of fit customization is not the same.
Starkey’s fitting process takes more time, but the final result is most often a better-adjusted device designed for your long-term comfort.
Health and Convenience Features
This is one of the most important distinctions between Signia and Starkey. Signia focuses more narrowly on hearing performance, which is not a flaw: it is exactly what you expect from a hearing aid manufacturer. Its AI-driven features are designed to optimize sound, and they do it very well.
Starkey, on the other hand, goes further than expected: its hearing aids simultaneously double as hybrid wellness devices. On the menu: fall detection, step counting, heart rate measurement, and even medication reminders on certain models.
This is sometimes what tips the scales between Starkey and Signia, whether you are a senior wanting to consolidate the devices you depend on daily, or a caregiver seeking simplicity.
Assistance and User Control
Both brands offer app-based controls: on this point, Signia and Starkey are roughly equivalent.
The My Starkey app features a solid, streamlined interface that isn't limited to volume and sound environments: it also provides access to wellness data and alerts for caregivers, as we just mentioned. The user gains independence.
The Signia app is a bit more stripped-down. The priority seems to have been given to ease of use rather than deep settings. You can quickly adjust your parameters on the fly and benefit from more advanced remote support from your audiologist if needed.
Professional Network and Quality of Fitting
Another important point in the Starkey/Signia comparison: neither brand sells directly to the consumer. In both cases, an evaluation and a fitting by a licensed audiologist are essential.
That said, Signia is generally more present in retail networks and large centers, which makes it easier to schedule appointments for fitting and follow-up—especially in urban areas.
As we noted earlier, Starkey’s custom devices require ear impressions and sometimes longer lead times. However, the quality of this fitting is often more individualized. Availability and follow-up vary by professional and region; your local hearing center will be able to confirm the models and services offered.
Price Range and Coverage
Whether you choose Signia or Starkey, expect a premium price. Neither brand is "cheap." However, Signia’s more extensive range often offers a lower entry price, particularly for mid-level technology. It is the more flexible option when the budget is tight.
Starkey devices (especially those combining custom molding with wellness sensors) are typically at the top of the range. Coverage varies, but Starkey’s extra features sometimes qualify for broader reimbursement under health-focused plans.
You can compare other options, such as hearing aids sold by Costco and Miracle Ear, on our blog. Or take a moment to consider a simpler and more affordable solution at CLARIA, if your hearing loss is only mild to moderate.
Mild to Moderate Hearing Loss: What if CLARIA was the solution?
If you live with mild to moderate hearing loss and the prescription route seems excessive, you are not alone. This is actually how most people with early-stage hearing loss feel. That is where CLARIA comes in.
We do not compete directly with Signia or Starkey: we cater to a completely different audience. Our devices are designed for those who want a simple, effective, and affordable hearing aid, without the layers of costs and complications imposed by traditional audiology channels.
Prescription hearing aids are indicated for more complex needs or more significant hearing loss. OTC hearing aids, on the other hand, are intended for adults with perceived mild to moderate hearing loss and are not suitable for severe or medically complex cases. Our devices are designed for ease of use, comfort, and clarity. We have removed the superfluous extras that inflate the cost to focus on the essentials: sound amplification that makes daily life easier. Our models:
Atom One ($98): Entry-level model for a simple and discreet aid. One listening mode and 24 hours of battery life.
Atom Pro 2 ($239): Discreet and powerful, with 4 listening modes, background noise suppression, and up to 48 hours of battery life thanks to the included portable charging case. UV cleaning ensures hygiene between uses.
ION ($389): Clear speech in changing environments, thanks to directional sound technology, 4 listening modes, and a compact format offering 48 hours of battery life. Comes with a charging case and background noise filtering.
ION Pro ($589): Our most advanced OTC model, with 6 listening modes, Bluetooth streaming, volume control via the app, and the same long battery life with a portable case. For tech-savvy users who want to control everything.
Each model benefits from direct support from our U.S.-based team and a 45-day money-back guarantee: so you can try them risk-free, at home. We can also help you determine the model best suited to your hearing profile.
Whether you have noticed difficulty following conversations at a restaurant or you constantly ask your loved ones to repeat themselves, we offer a concrete solution, without a prescription, without a visit to a hearing center, and without a custom fitting.
"I was very well supported with my CLARIA hearing aids. For a long time, I couldn't afford prescription devices. It’s a relief to see CLARIA offering hearing aids to those who need an affordable solution." - Joel
"My father is over 90 and cannot afford prescription hearing aids. This is an excellent product that makes hearing a real pleasure: his life has improved just by reducing the stress and anxiety associated with medical appointments and dealing with insurance companies and pharmacies!" - Norman
"After doing some research, I decided the CLARIA Pro 2 was worth a try. After wearing them for a month, conversations and the television are back to how they used to be. It was a wise choice and I highly recommend this company and this product." - Daniel
Signia or Starkey: the final word
The right choice between Signia and Starkey depends on your needs, your lifestyle, and the level of support you expect from your professional. Signia devices offer high-tech performance in an elegant design at a lower cost, while Starkey focuses on robust in-ear health features and advanced customization.
Both offer excellent sound quality and wireless control, but neither is justified if you simply need a boost for mild to moderate hearing loss. From the best hearing aids under $200 to the best hearing aid under $100, your search for a simpler and more affordable OTC model ends here at CLARIA.
Discover our OTC hearing aids designed for mild to moderate hearing loss - no prescription required!
